Innovators By Current Global
How Naadam is driving the sustainable cashmere industry
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:45:53
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Sinopsis
Building deep relationships with the communities trading raw materials is a key factor in establishing a more sustainable supply chain, argues Matt Scanlan of disruptive cashmere brand, Naadam. Speaking to Liz Bacelar on the latest episode of TheCurrent Innovators podcast, the CEO and co-founder of the company, opens up about how important it is to think about the human side of what we, as an industry, are doing. "There are fundamental shared experiences across the human experience that we don't think about when we're making clothing; that we don't think about when we're trying to look nice. That was eye-opening to me, and I try really hard to continually push that narrative for people," he says. His entire business was built first on relationships, he explains, which led him to want to support those he had gotten to know. In this case, we're talking Mongolian goat herders. His story of how he got there is a well known one – in short he spent a month with local communities in the Gobi Desert and