One Stop Shop

As an entrepreneur for nearly 13 years, I’ve had two life-changing realizations: One, wow, has it been more than a decade already? And two, there’s no such thing as a perfect entrepreneur or a 100% successful venture. Spending all your time, energy and resources to achieve perfection might not be viable anymore, considering that your to-do list as an entrepreneur is seemingly never-ending. Sometimes, the last 5% is probably not worth it. Talking about this reminds me of the blog post that Derek Sivers, CD Baby founder, wrote entitled “Relax for the same result”. Derek used to bike 15 miles every day. He used to do full-on biking, as in pedal to the metal, red-faced, rockstar biking that left him exhausted. Doing this -- giving his full, maximum effort -- gave him 43 minutes. Over time, though, he started to link exhaustion and tiredness with the act of biking, so he felt tedious and less enthusiastic about it. That’s why he decided to give 50% of his usual effort instead. Doing so made him notice things, live