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How to increase average order value

Informações:

Sinopsis

1. Provide product recommendations Product recommendations generate 33% higher average order value. You can include product recommendations in both your product pages and cart pages. In your product pages, you can include the phrase “Other customers who view this product are also interested in these products…” And for your cart pages, you can include a list of products with the title “This product you’re buying is frequently purchased together with these products…” How do you figure out which products to include in your recommendations? You can do this manually or by simply using a recommendation algorithm. 2. Upsell or cross-sell complementary products You can get an immediate 15-30% increase in revenue from upsells. If you’re not doing this tactic, you’re stealing from your company by limiting its potential to earn more revenue. If product recommendations mean you’re encouraging your customer to add popular products to their purchase, up-selling & cross-selling mean you’re encourage your customer to add