Ad Age Marketer's Brief
Why Twitch is a treat for brands like Hershey
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:27:01
- Mas informaciones
Informações:
Sinopsis
Charlie Chappell, Hershey Co.’s head of media, chats about the company’s decision to boost its marketing with Twitch, as well as the overall appeal of digital platforms that are becoming more popular, especially with younger consumers.
