Ad Age Marketer's Brief
Marketer's Brief: Kraft Heinz
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:24:17
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Sinopsis
Iconic brands are struggling to remain relevant in today's food industry. More evidence came with Kraft Heinz’s recent $15 billion asset write-down. We examine the fallout and why Kraft’s fall could be good for ad agencies.
