Off The Dome Radio

Show Description: Jason Pardue is the Founder and Co-Owner of Coastland Apparel (@coastlandapparel), a quality driven and outdoor focused apparel company from Lexington, North Carolina. Jason started his career in law enforcement and then transitioned into selling real estate and running his company, which he started in 2018. In this interview, Jason describes his motivation to start his company, the struggles and challenges of running an apparel business in a competitive industry, creating and fostering key relationships, and the important lessons he has learned through his journey in law enforcement, real estate, and entrepreneurship. To find out more about Coastland and its diverse collection of products, you can visit: coastlandapparel.com Show Highlights: 4:15-11:45: Jason gets into his background, how he formed his Coastland Apparel business, and the biggest obstacles to overcome from the beginning. 11:45-24:45: Jason talks about the biggest pivots he had to make in his business and marketing plan, and