Cx Conversations

"Creating a healthcare brand with customer centricity and CX at the heart" with Rohit MA

Informações:

Sinopsis

Today's customers are demanding. The retail, banking, and hospitality sectors have realized that CX is the only differentiator today and have upped their game considerably to provide the best possible experience to their customers. Naturally, customers expect the same from all brands across all sectors, including healthcare. And why shouldn't they!? Healthcare is perhaps the only sectors where customers need the most love, empathy, and compassion. Right? Strangely, not many healthcare brands understand this fact. I wouldn't be wrong in assuming that most of us have been through one or more not-so-pleasant experiences at hospitals. Healthcare brands today must do all that they can to improve and enhance patient experience. But how do they do that? In this podcast, I talk with Rohit MA, Co-founder and Managing Director at Cloudnine Group of Hospitals - India’s leading chain of maternity, childcare and fertility care group of Hospitals, to help understand what healthcare brands can do to enhance the patient expe