Beyond The Mood Board

You’ve probably used #communityovercompetition in one of your social posts. But what does that really mean? Chris Spear shares his motivation behind unifying an industry and sending business to his competition.    I met Chris when he created a custom dinner for my Back to Business retreat attendees earlier this fall. After sharing the story behind each course, Chris opened up a bit about his business journey. It was then I knew I had to have him on the show to share his unique approach to bringing an industry together.   On this episode, Chris and I talk about: Building a business that didn’t exist elsewhere, Marketing an unfamiliar concept to a niche audience, Refusing to compromise your vision for a quick paycheck, Selling convenience, and Why he built a community full of his competition.   Visit Pattern of Purpose for show notes and links to resources mentioned on this episode.