Solspace Business And Marketing Podcast

This is the second episode of the rebooted Solspace podcast. In this episode I continue my talk with Scott Hutcheson (http://www.thestrategicweb.com). This is the second of a two part conversation with Scott. In this episode Scott and I talk about boring. I think that websites and web teams should be reliable. In fact, they should be so reliable that they are boring, that they pretty much disappear. Scott drives this point home as he talks about reliable boring cars and reliable boring butlers. The interesting thing is, the more you look into it, a great deal of complexity and creativity…