Listen Money Matters - Free Your Inner Financial Badass. All The Stuff You Should Know About Personal Finance.

Tony Stubblebine, CEO of Lift.do  discusses how his habit building app can help us build good habits be they financial or another realm of our lives. Tony has a long background in tech startups.  We was the head of engineering when the first version of Twitter was built and was involved in the site  Wesabe which was a precursor of Mint. Tony is now the CEO of Lift which is a habit building app and a support system for over 200,000 goals including saving money, improving diet, and meditation.  Tony likes to call it “a personal coach that lives on your phone.”  He was inspired by the level of support he saw as a guest at a Twelve Step meeting and thought if we could have that level of support for the smaller goals in life, we could make succeeding so much easier. Like a lot of apps, Lift is free so how will they eventually make money?  The plan is to charge a fee for higher levels of coaching involving one on one interaction with one of Lift’s experts. What are some of Tony’s success building habits?  Rathe