Alexa In Canada: Amazon Alexa And Echo Skills, Tips, And Tricks For Canadians

In this episode, Teri welcomes Ben Fisher, the Founder and CEO of MagicCo, a voice technology consultancy that helps brands and enterprises implement voice assistant technologies.Welcome, Ben!Ben previously served as Chief Technology Officer of Doable Innovation and Waywire Networks. He comes on to talk about what it’s like to make Alexa skills in Canada, and talk about a really cool Alexa skill that they’ve done with Reebok Canada to to really develop Reebok’s brand in the US and Canada.BackgroundHe was the CTO of a lot of startups in New York and even worked in a few ad agencies in a technical capacity.He started MagicCo four years ago to be a place where people in advertising and technical people could gather to do cool stuff for brands. They focus solely on voice.How Voice Became a Part of Canadians’ LivesPeople in the US were doing things in voice in 2017 and by 2018 people were starting businesses around it.In Canada, it wasn’t until late 2018 that people started developing an interest in smart speakers