Open For Business

[audio ] Hot Potato News items are two articles that connect very well with our discussion this evening. 7 Targeted Social Networks Niche Marketers Should Try. Hubspot’s blog is on the mark again, exploring how the social network world is becoming more and more fragmented, not unlike great traditional niche marketing. http://blog.hubspot.com/blog/tabid/6307/bid/33663/7-targeted-social-networks-niche-marketers-should-try?source=Blog_Email_[7%20Targeted%20Social%20Ne] 20 Stats That Explain Why Marketers Still Struggle to Measure Social Media ROI. 9 year old LinkedIn, 8 year old Facebook, and 6 year old Twitter, and still marketers struggle with measuring how effective these social media tools are in achieving goals and delivering a positive ROI. Here are some reasons for that. http://blog.hubspot.com/blog/tabid/6307/bid/33672/20-stats-that-explain-why-marketers-still-struggle-to-measure-social-media-roi-data?source=Blog_Email_[20%20Stats%20That%20Explai] Featured Discussion -- Social Media, SEO an