Ad Age Marketer's Brief
Bringing mochi to the masses
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:23:33
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Sinopsis
Russell Barnett, managing director and chief marketing officer of My/Mo Mochi Ice Cream, joins the podcast to discuss the trajectory of the L.A.-based premium frozen novelty brand, which aims to exceed $300 million in annual retail sales in the next couple of years.