The Saas Revolution Show

From Price Intelligently to ProfitWell: How a SaaS company evolves with Patrick Campbell

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Sinopsis

Patrick Campbell is something of a pricing guru in the SaaS world. He wasn’t always though. It was a job he had for a short period after he had spent time in Google and the Intelligence services in Washington DC, that showed clearly to him the sort of impact even small price alterations can have on the bottom line. A statement more valid than ever in the subscription economy. So six years ago, young and without family commitments, Patrick decided to give entrepreneurship a go and see what he could build with his background in econometrics and math and curiosity for price elasticity. Price Intelligently was born. Patrick gave himself 9 months to see if there was something and he could make a viable business out of it. Six years later, the company has rebranded to ProfitWell and is going from strength to strength. Listen on to learn: Why professional services and product need to go hand in hand What has been the evolution of ProfitWell Why ProfitWell relies on a freemium model Patrick is joining us for SaaSto