Doing It For The Kids

This week Frankie Tortora and Steve Folland have a chat in response to a question from Detective Joe Wolf (i.e. anonymous). 'She' says:“As we hurtle towards the start of a new year, I'd really like to know how best to word a 'I'm raising my prices' email.Having done some competitor research, I'm definitely undercharging some of my customers. I know I did it initially because of imposter syndrome but now we have a good, ongoing relationship I think it’s about time I started to feel like I'm being paid for my years of experience.Do you need to say why you’re raising your prices? Do you need to offer a reduced rate for current customers? How do you do it without being apologetic?"What would your advice be? Let us know your thoughts using #DIFTKpodcast on Twitter and Instagram, and join in the conversation via the DIFTK Community on Facebook.•••Frankie Tortora's websiteSteve Folland's websiteSteve's podcast - Being FreelanceDoing It For The Kids websiteDIFTK Facebook CommunityDIFTK InstagramDIFTK TwitterSupport D