365 Tech By Sweets

Report from Journalism, Media, and Technology Trends and Predictions 2019 by Nic Newman More atomised news: News on voice devices currently means a linear bulletin that plays and can’t be easily controlled...Publishers like the BBC prefer to create their own destinations (these are called skills or actions in a voice world) where they can offer more personalised and controllable audio – as well as offering onward journeys to other content.  Voice news search gets better: Voice searches for cinema listings or celebrity birthdays work pretty well because the data is both limited in scope and well structured. News search is a much bigger problem and the platforms want publishers to create readable snippets of content that answer current questions. Expect to see platforms pushing publishers to use a new metadata specification called the ‘speakable schema’. Combined with the branded nuggets of atomised news, this will result in a much better voice search experience in 2019 where it will be possible to get a