Data Driven

In this episode, Frank and Andy chat with Amanda Lange, technology evangelist at Microsoft, games journalist, and data aficionado. Links Sponsor: http://thedatadrivenbook.com (Audible.com) – Get a free audio book when you sign up for a free trial! Sponsor: https://entdna.com (Enterprise Data & Analytics) Notable Quotes Frank is working on a https://www.wintellectnow.com/ (Wintellect) on https://azure.microsoft.com/en-us/overview/clouds/government/request/ (Azure Gov) ([1:30]) Amanda’s site is http://secondtruth.com/ (Second Truth.com) ([99:00]) The psychology of games ([5:30]) Movie reference: http://www.imdb.com/title/tt0088763/ (Back to the Future) ([6:30]) How an Apple Watch or FitBit knows you’re asleep ([7:10]) Game violence activates sections of the brain (but it’s short-lived) ([8:30]) Andy lives in Farmville-not-the-game ([10:30]) https://www.zynga.com/ (Zynga) and A/B testing ([10:45]) Amanda plays a lot of https://playoverwatch.com/en-us/ (Overwatch) these days ([11:30]