Ad Age Marketer's Brief
Jimmy John’s CMO dishes on the brand’s new storytelling approach
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:24:06
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Sinopsis
Jimmy John’s, known for its “Freaky Fast” delivery, is telling more of a brand story. Chief Marketing Officer Darin Dugan joins Marketer’s Brief to discuss the brand’s first Super Bowl campaign and how product introductions are spicing up the menu.