All About The Mix

S3E08: Why social media marketing can't be an afterthought | Featuring Fatma Othman

Informações:

Sinopsis

This week, we're joined by Fatma Othman - a social engagement lead for a large QSR company. Here's what we covered: [05:05] The differences working in social media for agencies vs client side [07:40] The challenges of being a social media marketer and why it's not as easy as many think [16:03] Breaking down the Burger King tweet that used a sexist joke, from a social media marketer's perspective [26:05] A recent study highlights how women of colour feel less welcomed in marketing environments [34:09] Why do diversity efforts always fall on POC’s? [40:00] Discussing the general response to George Floyd’s murder last year and on-going police brutality Follow Fatma @xphat Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD Mix content can be found at themadmix.com @the_madmix @malickbba @dakturner