Grandex Labs
Read Pt. 1: How Nespresso's coffee revolution got ground down
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:12:29
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Sinopsis
This week's read is a fascinating story about product innovation, brand building, extremely petty corporate executives, environmental and ethical responsibilities, and George Clooney. SUBSCRIBE TO MICAH'S NEW READ OF THE WEEK NEWSLETTER: https://micahwiener.substack.com/p/micahs-read-of-the-week-vol-1 Parts 2-5 coming the rest of the week. Read it: https://www.theguardian.com/food/2020/jul/14/nespresso-coffee-capsule-pods-branding-clooney-nestle-recycling-environment