Got Family

Hello, this is Got Family and I am Carey Berger and today we're going to talk about one of the reasons why partnerships fail, what is missing in the business plan. You know the business plan actually has three primary parts and most people only think of two. The first one is the dream, the dream of what we’re going to build here, who we can serve, what's the need in the marketplace, why are we the right people for this, how is this going to work. All that exciting stuff, that's the part that most everybody wants to focus on, and they should, but unfortunately, it's only one third of the deal. Second piece is the numbers, and you’ve heard me talk about that many times. The numbers are, of course, where the rubber meets the road, so to speak. The key there is to bring those numbers as close to daily as possible. Realistically, if you get month by month your fine, but annual numbers are worthless. Finally, the piece it's missing is the ‘what do we expect to get out of this’ piece. That is the part there for the