Russ And Randy Podcast | Healthcare's Prescription For Web & Social

Ever sign up for anything online?  If you did, it was probably a result of a "call to action or CTA. "Call to Action" is a marketing tool where an instruction is given to initiate an immediate response. There are examples of "Call to Action" everywhere; TV, radio and the Internet. CTA marketing is very important to Healthcare and Medical Internet Marketing, too. Listen to this episode of Russ & Randy Podcast to find out what your ultimate Call to Action is for your website.  Read on. Purpose of Your Website? You have a website to grow our practice.  How does a Call to Action grow your practice (see below...)? It's very simple, in order for you to grow your practice via your website, you need to have potential patients; 1.  Sign Up to your email subscription list 2.  Call to schedule an appointment These are the two ways a website can grow a medical practice.  Building an email list and generating patient appointments are the only call to action examples you will need.  A Call to Action simply invites your