Optimized Geek | Reboot Your Life

Will Henshaw founded the British pop-soul band Londonbeat, which had two Billboard #1 hit records, and also a successful serial entrepreneur. He’s the founder and CEO of Focus at Will, a music app for increasing productivity. In this conversation, he explains in detail how flow states work in relation to sound, and explains why most music is actually a distraction rather than a helpful tool. Find Out More About Will Here: Will Henshall on LinkedIn@willhenshall on TwitterWill Henshall on FacebookFocus at Will In This Episode: [01:51] - Will’s three interests are efficiency/productivity, music, and the brain. He explains why the music we tend to listen to isn’t great for productivity, and discusses how putting headphones on to block out distracting sounds actually makes things worse. [07:22] - Your non-conscious mind doesn’t only notice music with vocals, but also music with instruments that sound like a human voice, or other things related the human voice (such as breath sounds). [09:45] - Some people are mor