All The Social Ladies With Carrie Kerpen

​Today I had the distinct pleasure of interviewing Addie Hall who is the Marketing Communications Manager for CSX. CSX is a private railway system and Fortune 250 company. They transport tonnes of cargo every day and are a huge indicator for the economy. The question is-- how do you take a bigger, broader concept that you're not technically marketing to the consumer and make it interesting on social? Today, you'll hear from Addie about how they do just that. Take a listen!