Innovation City

“We’re entrepreneurs by blood here, it’s in our system to be testing things, hustling, and grinding...that’s just who we are.” — Luisa Santos   Today’s guest is Luisa Santos, Founder of Lulu’s Ice Cream. Lulu’s Ice Cream is a hand-crafted nitrogen ice cream shop that uses fresh, locally-sourced ingredients. Luisa started her entrepreneurial journey in 2013 by selling homemade nitrogen ice cream as a project for school and quickly became captivated by the process. Luisa sits down with us to talk about how she started her ice cream business, the importance of networking and using advice to help grow yourself and your business, and Miami’s ever-growing entrepreneurial infrastructure.