Pro Beauty Talks

Beauty Changes Lives is leading a disruptive, hyper-targeted, social advertising campaign uniting some of beauty’s most influential brands, salons, and media voices. The “Make Your Mark” campaign aims to transform traditional perceptions about careers in beauty and raise awareness of the career opportunities, possibilities and potential available to licensed beauty professionals. COTY and Ratner Companies are the first two partners to join the campaign. COTY has pledged $100,000 to Make Your Mark and Ratner Companies has pledged a $25,000 campaign contribution. The program is endorsed by the Beauty Changes Lives board of directors, representing some of the most respected names in beauty including Bellus Academy, CND, Cosmoprof, COTY, Kao, Loreal, Make-Up Designory, Paul Mitchell, Pivot Point, Ratner Companies, TIGI, and Unilever. Beauty Changes Lives and its partners aim to raise $1M by 2020 to fund the first phase of the campaign launching January 2020. Our guest is Lynelle Lynch, President, and Owner of Bel