Tech In Chicago

Amanda Lannert is the CEO of Jellyvision, which makes ALEX, an interactive decision-support tool that talks you through traditionally boring and confusing human resource decisions like picking health insurance and makes them fun and engaging. The Jellyvision of today has one of the more interesting founding stories, which Amanda describes in the beginning of this episode. It was born from the ashes of You Don't Know Jack.  Amanda was named CEO of the Year at the Moxie Awards in 2014 and 2015. Under Amanda’s leadership, Jellyvision has doubled its revenue three out of the last four years. In This Episode You Will Learn: How Jellyvision got into the B2B space The value of a liberal arts background in tech How Jellyvision got its first customers Keys to selling to big businesses How their product evolved and what eventually led to growth How important humor is to their brand Whether their diversity is intentional or accidental How they are trying to improve diversity How they attempt to identity redac