Custom Apparel Startups

1. Perfect basic online presence Google my business, bing, facebook (technical set up) 2. Perfect your ecom or online showroom (if have one) Images Nothing broken Technically correct and optimized (https, ssl, etc) Emails / auto responders set up Google analytics HIRE SOMEONE (that you aren't related to) 3. Physical Marketing Collateral Business cards Brochures Samples! - if you don't have some, get some this means, have sample shirts or hats or something you are willing to give away and a show of what you can do and a freebie. Signage if you to shows "Uniform" yourself and any staff (upgrade them if they stink) 4. Prepare to test ad strategies (2020 might be all testing for you) Divide up cash Facebook / google local New show / bigger booth Local ads (schools, youth sports, sponsorship, chamber of commerce, meet up) (which one of these would work best for me) Pick at least 3 different things to test 5. Invest in new products Try new products to introduce. (this isn't just a new shirt style