Custom Apparel Startups

How do you determine if you had a good year and plan for the next one? There are some simple metrics that are normally used to determine a businesses success like: Did revenue grow compared to previous years Your expenses and revenue are growing at a healthy rate together You have a mix of new and repeat customers You have profits in the bank Profit margins are high and healthy for the business These are all very important and you have to spend time looking into them consistently. However, let's look into some really specific information and how we can turn that into success for the next year(s) to come. What were the best jobs you had? Most profitable Most enjoyable Most sustainable What can you do next year to get more work like this? How did you get that customer? Can they refer you to others? Do the jobs you thought of above all have some common elements? A certain niche, obtained a certain way, certain method Did these jobs only come from certain customers? Who were your best customers? Profitab