Custom Apparel Startups

You can create amazing marketing content. Creating an effective marketing plan is the goal of all entrepreneurs, but the execution is often lacking. In this episode of the CAS podcast, we are helping you get set up to create a successful marketing campaign. As a custom apparel business owner, your success in marketing not only depends on having good ideas, but also executing those ideas to make sure you have measurable success. Stage 1: Make a Plan Define your Brand - what is your business personality? One exercise would be selecting 3 words that describe how you want to be seen to your customers. Examples: Professional - Funny - Masculine - Feminine - Edgy - Witty - Artistic - Soothing - Rustic - Retro - Mature - Jolly - Glamorous - Graceful - Rebellious - Youthful - Urban - Country - Vintage - Active - Intense - Lush - Inspiring - Religious - Hip - Fun - Timeless - Contemporary - Casual - Athletic - Classic Do you have a plan/strategy for what this marketing will do? Specifically. What is your GOAL Brand a