#doorgrowshow - Property Management Growth

DGS 74: Cultivating Relationships in Business with Patty Young of Pearson Smith Realty

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Sinopsis

Do you overcomplicate things? Try to automate and systemize everything? Focus too much on drip emails, SEO, or pay-per-click (PPC)? Then, you’re missing the most important element in property management: Taking care of people and property. People don’t buy property management. They buy into a relationship with a property manager. Today, I am talking with Patty Young of Pearson Smith Realty. She describes how technology has its benefits, but building relationships and being there when someone needs you is the key to success and growth in the property management business. You'll Learn... [03:40] Grow a property management business by talking to people and being available on the phone; avoid complicated conversations by being confident and authentic. [05:38] Pain and pleasures of solving their problems; property managers close deals by asking more than talking. [09:07] Understand and categorize personality types; don’t stereotype, but figure out where they are to know how to make them feel better. [11:05] Why ar