#doorgrowshow - Property Management Growth

DGS 30: Behavioral Influences in Sales with Mike Michalowicz

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Sinopsis

Sales are the backbone of any business, yet it is something that most people struggle with. One thing that can help all of us is understanding the psychology behind what makes influences a persons decision to buy.  Mike Michalowicz the best selling author of Profit First, The Pumpkin Plan, The Toilet Paper Entrepreneur, and Surge is back on the show. This week we are talking about behavior influences regarding sales. It’s all about what affects sales and what helps you sell your property management services. Mike shares his research and insights on this important topic. Be sure to listen to our popular, previous episode with Mike: DGS 25: Why Every Property Manager Should Implement Profit First You'll Learn... [03:00] How entrepreneurs struggle with momentum mode and overwhelm mode. [06:11] How we are wired to pay attention to things that are different. [11:18] How we feel compelled to share our knowledge and power of secrets. [14:45] Identifying what the customer truly needs and delivering it. [21:11] The Ph