The Sales Evangelist: Sales Training|Speaking|Business Marketing|Donald Kelly

If you’re thinking about scaling your business or you want to target a market full of buyers, well, you’ve got to think about developing a buyer persona first. Hmmm.. Do you have one? Or do you even need to have one? We hear a lot of people talk about buyer personas, avatars, and whatnot. But […] The post TSE 281: The Power Of A Buyer Persona appeared first on The Sales Evangelist.