Anchors Aweigh

It has been a very interesting time to be in the boating industry. Right when we would normally be ramping up and commissioning boats for the spring, doing the boat show rounds, and seeding future sales, Covid-19 hit and we were shut down. Soon after, the term ‘social distancing’ became part of our lives and it became more and more clear that outdoor activities, away from other people, were the safest ways to have fun this summer. Boating quickly saw a surge in interest like we have never seen before and we have had our busiest summer yet! From initially thinking we may lose an entire season of boating, to setting sales records, it has been a roller coaster ride but we are thrilled to see so many new people getting hooked on boating. I recently spent some time chatting with Skip Sorenson with this as a backdrop. Skip started his career as a fourth-generation shipbuilder and since has achieved proven value creation results for both public and private equity companies. He has been involved in multiple restructu