Proof To Product

TSBC alum, Shelley Seguinot began her creative journey in 2013 when she opened I’m Inkpressed, a wholesale stationery company specializing in children’s products. As the paper industry evolved and she saw the digital market expanding, she adjusted her business to focused her effort on the art licensing world. She now licenses her art to various companies that put her work on a wide range of products.   On today’s episode, Shelley shares how she left a 20-year career in law enforcement to start her businesses. She tells us how she got her first licensing deal, fears she had when she first started licensing her art and why it’s so valuable to find mentors and community if licensing is something you want to pursue for your business. ON TODAY’S EPISODE: Shelley’s career path prior to starting her stationery business How she knew she wanted to jump into her business full-time When she realized licensing was a potential revenue source for her Her first licensing deal The fears she had surrounding licensing her a