Proof To Product

TSBC alum, Christine Miller is the creator and designer of Bundle Design — home to cheerful, cheeky greeting cards, balloons, party supplies and Good Day Decals.     On today’s episode Christine shares her journey of turning her hobby into a business, lessons learned from exhibiting at the National Stationery Show and how being at the show opened the door to working with Paper Source.   ON TODAY’S EPISODE: What Christine was doing before Bundle Design How starting her family influenced her decision to step away from her full time job Starting her business a hobby and a creative outlet after having her son and transitioning it to a business a few years ago Opening her Etsy shop in 2011 and what made her realize that Etsy may not be the best path for her Making the decision that wholesale was the direction she wanted to go The difficulty she faced in establishing her own brand identity and creating products that had a cohesive aesthetic How her style has changed over the years The fears and concerns she had go