Proof To Product

TSBC alum, Kim Burks is the founder of Ramona & Ruth is a boutique letterpress studio located in Omaha, Nebraska. Kim started Ramona & Ruth in 2009 with her tabletop letterpress in a spare bedroom of her home. Kim makes simple and thoughtful letterpress greeting cards and a variety of other paper goods including gift wrap, notebooks and planners. Ramona & Ruth products can be found in retail shops across the country.   On today’s episode we’re talking about Kim’s decision to change her business name after being in business for five years, how her design aesthetic has evolved and how bringing on sales reps has enhanced her business. ON TODAY’S EPISODE: Kim’s business journey and whether she always wanted to be an entrepreneur How she learned to do letterpress When she decided to take her new hobby and make it into a business The catalyst for changing her business name & why it was a difficult decision The story behind the name Ramona & Ruth How she communicated her name change to retaile