Proof To Product

TSBC alum, Melanie Karlins of Grey Moggie started letterpress printing in 2008 as a creative outlet while she was in law school, and later taught letterpress classes at a local art center. In 2011 she started selling her products at local craft fairs and picked up wholesale accounts through her Instagram feed. Today, Grey Moggie is Melanie's full-time job and her greeting cards are sold in stationery and gift shops all over the United States, including Paper Source   On today's episode, Melanie is sharing how retail craft markets shaped her business and product line, how she overcame creative blocks, and why her definition of success shifts with different seasons in her life.   ON TODAY’S EPISODE: Melanie’s motivation for starting Grey Moggie How she began teaching letterpress classes The types of products she creates and the motivation behind them How craft shows shaped her business and how it shaped her product line Merchandising tips for people considering retail shows The benefits of selling her products