Proof To Product
From the Archives | Jen Gotch, Ban.do on building and leveraging a strong brand, the importance of self-reflection at all phases of business and how she built Ban.do into the lifestyle brand it is today
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:45:31
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Sinopsis
Happy Holidays friends! Oh boy, this episode with Jen Gotch was one of my favorites and I’m excited to reshare it with you. Not only is Jen an inspirational business woman, but she’s honest, open and real with sharing both her successes and her failures. This episode is a great reminder that we all start in the same place -- the beginning. Enjoy the show! -------------- Jen Gotch is the chief creative officer and fearless leader of Ban.do. Jen founded the company in 2008 with no prior business experience and was able to transform it from a small, vintage, one-of-a-kind hair accessory company into a million dollar brand within years. I had the pleasure of working with Jen when she was a speaker at our Tradeshow Bootcamp Business Camp conference. She not only offers a wealth of information, but she’s passionate about helping creative entrepreneurs succeed. On today’s episode, we’re talking about how Ban.do evolved into the lifestyle brand it is today, why having a strong brand is the best thing you can d