The Wellness Business Podcast

A common misconception in the health and wellness space is that many coaches believe that everyone and anyone that is unhealthy is looking for help and willing to pay for it. That couldn’t be further from the truth.   Nailing your niche is a critical piece of building a wellness business that attracts the people you actually want to work with. We’re so excited to share part 1 of our 3-part series on choosing a niche. There is so much to cover, which is why we are doing a 3-part series on this topic, so you have everything you need to know to finally figure out your marketable ideal client.   We often hear how confusing it is to figure out your niche, marketing message, and offer, and how to connect it all. In this episode we will be taking the “confusion of it all” out and putting the “simple” back in so you have the information and the steps you need to find your ideal client.   In this episode you’ll discover: The difference between your niche, marketing message and offer The two most common mistakes we se