The Wellness Business Podcast

Live video is a great way to engage with your audience and attract new clients, but we’re often asked whether it’s best to go live on your Facebook page or in your group. The truth is they both serve an important, but different purpose, and each have their own advantages. They can both be used as part of your marketing strategy, and in this episode we're sharing what works for us and give you examples of what you can do without feeling like you’re running around like trying to fit it all in.   In this episode, we’re uncovering: The top benefits of going live on your Facebook page vs. in your group What type of topics to cover on your page and what should be kept in your group How long each live video should be (it all depends on where you’re going live!) Important factors to consider when deciding whether you should go live on your page or in your group Why you should be consistent with live video even if you just go live in one place   If you’ve been questioning where to focus your live video strategy, thi