The Wellness Business Podcast

EP106: The Importance of Getting Your Brand Message Right on Your Website

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Sinopsis

If you’re experiencing a lack of clients, you may be surprised to know that your website is likely contributing to you not getting new clients. In this episode, we’re covering the importance of getting your brand specific message right on your website. First impressions are important, so having a consistent and specific brand message across your entire website is crucial. If your brand messaging isn’t right on your website, your visitors won’t convert to paying clients. In fact, recent studies have found that a person will make up their mind about staying or leaving a website in as little as 5-7 seconds, so we are sharing how you can easily update your website with a consistent brand message. In this episode, you’ll learn: Why it is so important to have the right brand message on your website (hint: it has something to do with being ideal client specific across your entire website) The 2 main problems in brand messaging that we found in 95% of the websites we audited A simple 3-step process you can use to au