The Wellness Business Podcast

Blogging can be a great way to become known for what you do, position yourself as an expert, and grow your email list. But how do you get your page to appear higher in Google search results and get in front of more people? That is where Search Engine Optimization (SEO) and our guest, Elan Zusman, come in! As the co-founder of Ziggy Media, Elan helps businesses of all sizes grow their online presence using the latest in online marketing technologies. He’s the perfect person to teach us the basics of SEO and blogging strategies that will help you and your content get in front of more people.  In this episode we talk about… What SEO is and how important it is for driving traffic to your website How to integrate SEO practices into your blog posts Free SEO tools to help you get started What keywords are and how to use them Figuring out what keywords your audience is searching for   Links to resources: Elan's website - ZigiMedia https://www.zigimedia.com/ Zigi Media Tech Mentorship https://www.zigimedia.com/healt