The Twin Cities Wellness Collective Tm Podcast

Adam Southam is a broad-based strategic thinker with more than 30 years of leadership, innovation, strategy, invention, business start-up, branding, and marketing excellence. He has conceived several patented and patent-pending inventions related to health, fitness, functional and preventative medicine, broadcast media, e-commerce, and distribution channel management. In this episode, Adam talks about My Formulary and his quest to help humanity in the field of health sciences and nutrition. “Functional food is, by definition, is food that does more than mere nutrition.”- Adam Southam Time Stamps02:35 -  Adam shares what MyFormulary is about and what it does 04:29 -  What inspired him to start My Formulary10:15 -  His experience of getting tested for sensitivity to fast carbs 13:17 - How to use the My Formulary tool in the assessment process of testing for different illnesses18:47 - Adam's recommendation on how to select food that's best for you26:04 -  How can businesses start to create better produ