Intellicast

Welcome back to Intellicast! We have another special episode for you. This week Brian Lamar, Producer Brian, and Andrew DeCilles are joined by Terry Crawford, the Senior Vice President of Operations for MMR, to have an in-depth discussion on data quality. The episode kicks off with Brian and Andrew discussing with Terry his background and his current role at MMR. This leads to the meat of the interview, where all three have a deep discussion around sample and data quality. It starts with a discussion with Terry where he believes good data comes from, and what he looks for in sample providers to work with. The conversation then turns into some of the methods and best practices that Terry and MMR go through to ensure the quality of their sample and the subsequent data. It includes a wide variety of measures, from different questions, systems, etc. Brian then brings up removals and the criteria that should be used to remove potential bad data. Terry gives us some great perspective on what to look for, an