Intellicast

Welcome back to Intellicast! On this episode, Brian Lamar and Producer Brian sitdown to discuss the latest in market research industry. The guys kick-off the episode talking about some of the recent changes to the conference season, including IIeX being rescheduled, as well as NEXT going virtual, and how that may impact conferences in the future. In the second segment, the guys explore the all the research that is being put out around consumer behaviors, or panel performance related to COVID-19. They spend some time highlighting some of their favorites, as well as discuss how the different firms are differentiating their research. Here are the links to some of the research the guys discussed: • Directions Research (Link: http://directionsresearch.com/covid19/) • Pure Profile (Link: https://www.pureprofile.com/infographic-covid-19-how-daily-habits-are-changing/) • Edelman (Link: https://edl.mn/2vE1V7q) • ESOMAR (Link: https://www.esomar.org/covid-19) • LUCID (Link: https://luc.id/marketplacemetrics/)