Weddings For Real

164: Should wedding vendors require couples to use a planner? Photographer Jillian Knight does



Back in 2019, photographer Jillian Knight asked me to coffee to talk about an idea she had for her business - requiring a planner at ALL of her events. What this meant was that if couples didn’t have a planner or want to hire a planner, she simply wouldn’t work with them. As a planner, I absolutely loved it of course. And for the photographer, I thought it had a chance to be amazing for her and a way to stand out in our market…but there was also the reality that she’d literally be turning down business.  So what’s happened since that meeting two and a half years ago? @JillianKnightPhotography #SaveYourMomHireaWeddingPlanner #AllWeddingsNeedPlanners This episode is brought to you by The Planner's Vault, my online membership site for wedding planners who are hungry to grow, ready to hustle, and actively seeking community and education. In the vault, there are guest experts on many topics relevant to growing and cultivating a successful event planning business with new content added consistently, plus all of my