Nars Center For Realtor® Development

068: The Consumer-Centric Brokerage Approach with Chris Whitten

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Sinopsis

This episode covers some of the great ways you can engage agents and consumers with the support of the brokerage. Every brokerage has its unique way of doing things, so it’s important to really understand the culture of the organization you’re in and the benefits you have access to. Chris Whitten breaks down his consumer-centric brokerage model that empowers his agents to be well-connected in the community. What do you need to know about joining a brokerage? Chris answers all of this and more!   [6:30] How do you have both a customer and agent-centric approach? Chris knows you can have both. [7:45] In business, you have to have hedgehogs! Chris explains his analogy. [9:05] Chris has a giving back program for his office to help and support the community they serve. [13:50] How can you take the spotlight off of yourself on social media and shine it more on the people you serve? Chris offers an example. [17:20] Chris talks about another ‘hedgehog’ incentive he does within his business. He’s taking advantage of t