Ux Cake

One thing is asking the right questions when you are a UX Expert but another is listening to your customer about what they really need against what they think they might need.Today we are joined with special guest Indi Young, an expert author, and leader in the UX field.We dive deeper into deep listening and how you can start implementing it into your workspace.She uncovers the different layers of description and interior cognition, As well as understanding the difference between the guiding principle and infinity.Connect with Indi Young Website LinkedinTwitterChapters:00.13 Welcome back from 202003.20 Indi Young05.50 Why- Impact of deep listening14.37 Solution Space18.44 Understanding the purpose19.25 Moving into the Strategy Space22.36 Deep Listening28.28 Layers of a topic30.55 Topics covered34.16 insights36.17 Pinning a place and time37.15 Identifying trends39.27 Micro Reflection techniques42.01 Analysis & Synthesis43.30 Description VS Inner Cognition48.29 A guideline50.47 Thinking Styles54.04 Learn wi