Micromobility

39: The Market for Owned Micromobility :: Jeff Russakow, CEO of Boosted

Informações:

Sinopsis

In this episode, Oliver interviews Jeff Russakow, CEO of Boosted Boards, makers of the famous electric skateboards and now scooter. Boosted focuses on vehicle-grade owned micromobility, which provides a refreshing counter to the hype around shared models. It’s one of our best episodes to date--highly recommend checking it out! Specifically we cover: - the origins of the company, and how it proves out Horace’s early thesis on the disruptive potential of modularized componentry. - Jeff’s history with lightweight electric vehicles and his eventual coming to Boosted - How they think through their role as manufacturing ‘vehicle grade’ vehicles in the micromobility space, and how this differentiates them from other manufacturers - how their customers use their products - hint: 82% of their customers use them for their commute. - How they think through shared services vs. the owned micromobility market, solving the job-to-be-done of travel and why they’re doubling down on personally owned vehicles - Why they cons